About Sponsor Magnet

Attract & close your dream brand partnerships

"Sponsor Magnet" is the definitive guide for anyone looking to transform their influence into a lucrative business through brand partnerships. Whether you're a content creator, industry expert, or community leader, this book provides a comprehensive roadmap to mastering the art of sponsorships.

"Sponsor Magnet" is the definitive guide for anyone looking to transform their influence into a lucrative business through brand partnerships. Whether you're a content creator, industry expert, or community leader, this book provides a comprehensive roadmap to mastering the art of sponsorships.

Author Justin Moore draws from his extensive experience to demystify the process of securing brand deals. Readers will learn how to identify potential sponsors, craft irresistible pitches, and negotiate win-win partnerships. Moore's innovative A.R.C. Framework (Awareness, Repurposing, Conversion) teaches how to align sponsorship goals with brand objectives, while the D.U.E. Rule (Deliverables, Usage Rights, Exclusivity) ensures clear expectations and protected interests.

Author Justin Moore draws from his extensive experience to demystify the process of securing brand deals. Readers will learn how to identify potential sponsors, craft irresistible pitches, and negotiate win-win partnerships. Moore's innovative A.R.C. Framework (Awareness, Repurposing, Conversion) teaches how to align sponsorship goals with brand objectives, while the D.U.E. Rule (Deliverables, Usage Rights, Exclusivity) ensures clear expectations and protected interests.

The book goes beyond simply landing deals, showing readers how to turn one-off sponsorships into long-term, recurring partnerships. Moore's R.O.P.E. Method (Relevant, Organic, Proof, Easy to Execute) provides a foolproof system for creating pitches that resonate with brands and drive results.

The book goes beyond simply landing deals, showing readers how to turn one-off sponsorships into long-term, recurring partnerships. Moore's R.O.P.E. Method (Relevant, Organic, Proof, Easy to Execute) provides a foolproof system for creating pitches that resonate with brands and drive results.

Sponsor Magnet
Sponsor Magnet

Sponsor Magnet is an invaluable resource. There are so many moving parts in managing sponsorships. I wish every creator would read this book–it’d make my job easier and speed up the time between booking and payment.

Sponsor Magnet is an invaluable resource. There are so many moving parts in managing sponsorships. I wish every creator would read this book–it’d make my job easier and speed up the time between booking and payment.

Justine Galea

Justine Galea

Partnerships at Kit

Partnerships at Kit

We’ve had an almost 2X increase in the sponsorship revenue we’ve made to the tune of £200,000…we owe a lot of money to Justin and his team for all the value he’s added to our business.

We’ve had an almost 2X increase in the sponsorship revenue we’ve made to the tune of £200,000…we owe a lot of money to Justin and his team for all the value he’s added to our business.

Ali Abdaal

Ali Abdaal

Best-selling author of Feel Good Productivity

Best-selling author of Feel Good Productivity

"Sponsor Magnet" doesn't just focus on the 'how' but also the 'why,' helping readers understand the psychology behind successful sponsorships. It addresses common challenges, from handling rejection to managing brand relationships, and provides practical scripts for various negotiation scenarios.

"Sponsor Magnet" doesn't just focus on the 'how' but also the 'why,' helping readers understand the psychology behind successful sponsorships. It addresses common challenges, from handling rejection to managing brand relationships, and provides practical scripts for various negotiation scenarios.

Readers will gain insights into pricing strategies, learn how to create compelling work that satisfies both audience and sponsor, and discover ways to measure and report on sponsorship success. The book also covers the legal aspects of sponsorships, offering guidance on contracts and protecting your interests.

Readers will gain insights into pricing strategies, learn how to create compelling work that satisfies both audience and sponsor, and discover ways to measure and report on sponsorship success. The book also covers the legal aspects of sponsorships, offering guidance on contracts and protecting your interests.

Whether you're new to sponsorships or looking to elevate your existing partnerships, "Sponsor Magnet" offers valuable strategies for every stage of your journey. By the end of this book, readers will have the confidence and know-how to attract, secure, and maintain lucrative brand deals, transforming their passion or expertise into a sustainable, profitable business

Whether you're new to sponsorships or looking to elevate your existing partnerships, "Sponsor Magnet" offers valuable strategies for every stage of your journey. By the end of this book, readers will have the confidence and know-how to attract, secure, and maintain lucrative brand deals, transforming their passion or expertise into a sustainable, profitable business

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Sponsor Magnet

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Access the first chapter of the book

15 negotiation scripts to help you make more money on your deals ASAP

A high-five for being awesome the next time I see you in person

About the author

Justin Moore

Justin Moore is a Sponsorship Coach who has generated over $5M in brand partnerships.

As both a full-time creator since 2014 and former influencer marketing agency owner, he brings unique insider knowledge of how brands evaluate and select their ideal partners.

Through his school, community, and latest book "Sponsor Magnet," Justin shares proven frameworks for attracting, pricing, and executing lucrative brand deals, with a mission to help creators big and small land 1 million paid sponsorships.

Justin Moore and his team helped me land a six-figure sponsorship and showed me how to position myself as the perfect partner for big brands. They made navigating sponsorships a game-changer for my business.

Justin Moore and his team helped me land a six-figure sponsorship and showed me how to position myself as the perfect partner for big brands. They made navigating sponsorships a game-changer for my business.

Paul Jamison

Paul Jamison

Green Industry Podcast

Green Industry Podcast

Justin is the brand sponsorship wizard. As someone who has hired him for several campaigns, his attention to detail and ability to create something really creative and custom always blows me away. Sponsor Magnet will help you gain the valuable insights necessary to be a successful partner and create win-win solutions.

Justin is the brand sponsorship wizard. As someone who has hired him for several campaigns, his attention to detail and ability to create something really creative and custom always blows me away. Sponsor Magnet will help you gain the valuable insights necessary to be a successful partner and create win-win solutions.

Alexis Teichmiller

Alexis Teichmiller

Senior Brand Partnerships Manager at Circle

Senior Brand Partnerships Manager at Circle

Justin Moore’s guidance was the key that unlocked the door to brand sponsorships for me. His strategies opened up a whole new income stream, allowing me to turn my passion into a thriving business beyond my 9-5 job.

Justin Moore’s guidance was the key that unlocked the door to brand sponsorships for me. His strategies opened up a whole new income stream, allowing me to turn my passion into a thriving business beyond my 9-5 job.

Dr. Aleksandra Zuraw

Dr. Aleksandra Zuraw

Digital Pathology Place

Digital Pathology Place

There are a lot of people out there giving advice about sponsorships but nobody can help you like Justin can. He’s not only as experienced as it gets on the subject of brand deals but he communicates what he knows in a way that anyone can understand. Sponsor Magnet is your gateway to making real money from your content.

There are a lot of people out there giving advice about sponsorships but nobody can help you like Justin can. He’s not only as experienced as it gets on the subject of brand deals but he communicates what he knows in a way that anyone can understand. Sponsor Magnet is your gateway to making real money from your content.

Nick Nimmin

Nick Nimmin

YouTube educator

YouTube educator

There is one person on the planet I trust for sponsorship advice, and it's Justin Moore. In fact, I did trust him for advice, and it doubled my sponsorship revenue in the next six months.

There is one person on the planet I trust for sponsorship advice, and it's Justin Moore. In fact, I did trust him for advice, and it doubled my sponsorship revenue in the next six months.

Jay Clouse

Jay Clouse

Creator Science

Creator Science

We’re living at the start of a new era in media – when so much of the attention and influence is flowing from traditional advertising to independent creators pursuing their passion on the Internet. The money is starting to follow, and there’s no one better positioned at the edge of that wave than Justin Moore. By following his advice we've 5x’d our sponsorship revenue, which has opened up completely new business models and opportunities for us. There's no one I recommend more to help you understand how to partner with the world's most important companies in mutually beneficial ways that grow your bottom line while also funding your art, your ideas, and your contributions as a creator.

We’re living at the start of a new era in media – when so much of the attention and influence is flowing from traditional advertising to independent creators pursuing their passion on the Internet. The money is starting to follow, and there’s no one better positioned at the edge of that wave than Justin Moore. By following his advice we've 5x’d our sponsorship revenue, which has opened up completely new business models and opportunities for us. There's no one I recommend more to help you understand how to partner with the world's most important companies in mutually beneficial ways that grow your bottom line while also funding your art, your ideas, and your contributions as a creator.

Tiago Forte

Tiago Forte

Best-selling author of Building a Second Brain

Best-selling author of Building a Second Brain

As an agent, manager, and marketer who has overseen 8 figures plus in sponsorships, I can say with the utmost confidence that Justin Moore’s work in this book is not just recommended reading - it is mandatory. With his signature, passion-filled style of prose, Justin gives you immediate access to the tools you need to make your sponsorship dreams come true.

As an agent, manager, and marketer who has overseen 8 figures plus in sponsorships, I can say with the utmost confidence that Justin Moore’s work in this book is not just recommended reading - it is mandatory. With his signature, passion-filled style of prose, Justin gives you immediate access to the tools you need to make your sponsorship dreams come true.

Kevin Herrera

Kevin Herrera

The Machine

The Machine

Frequently Asked Questions

Frequently Asked Questions

When will Sponsor Magnet officially launch?

January 21, 2025

When will Sponsor Magnet officially launch?

January 21, 2025

Where can I buy Sponsor Magnet?

Where can I buy Sponsor Magnet?

Is there an audiobook for Sponsor Magnet?

Is there an audiobook for Sponsor Magnet?

How can I get additional help implementing the strategies from Sponsor Magnet?

How can I get additional help implementing the strategies from Sponsor Magnet?

Grab your copy of Sponsor Magnet

Grab your copy of Sponsor Magnet

Grab your copy of Sponsor Magnet

Grab your copy of Sponsor Magnet

Contact Justin

Contact Justin

Want to place a bulk order? Interested in booking Justin for an event or podcast? Need extra support with your sponsorships? Complete the form and Justin's team will get back to you ASAP!

Want to place a bulk order? Interested in booking Justin for an event or podcast? Need extra support with your sponsorships? Complete the form and Justin's team will get back to you ASAP!

Want to place a bulk order? Interested in booking Justin for an event or podcast? Need extra support with your sponsorships? Complete the form and Justin's team will get back to you ASAP!